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Collaborations
A collaboration represents a partnership between your organization and a content creator. Collaborations formalize the terms of a partnership — including deliverables, compensation, and timelines — and track the partnership through its full lifecycle.
Terminology note
In the platform interface, collaborations may also be referred to as Offers. These terms are interchangeable — an "offer" is the initial proposal, and a "collaboration" is the ongoing partnership tracked through its lifecycle.
Key concepts
| Concept | Description |
|---|---|
| Collaboration | A partnership proposal sent to a creator with specific terms and deliverables. |
| Collaboration status | The current stage of the collaboration lifecycle (see status definitions below). |
| Deliverables | The specific content the creator will produce — defined by post type (e.g., 2 TikTok videos, 1 Instagram Reel) and any content requirements. |
| Compensation | How the creator is paid: fixed fee, commission-based, product exchange, or a combination. Payment is managed outside the platform — Ace Influence tracks the terms but does not process creator payments. |
| Delivery tracking | For collaborations that involve shipping physical products to creators, you can track shipment status (Pending → In Transit → Delivered → Exception). See Managing Collaborations for details. |
Accessing collaborations
- All collaborations: Navigate to Collaborations in the sidebar.
- Campaign-specific collaborations: Open a campaign and go to the Collaborations tab.
Collaboration lifecycle
Every collaboration moves through these statuses. Status transitions are manual — you update the status as the partnership progresses. There are no automatic timeouts or auto-transitions.
| Status | Description | Typical trigger |
|---|---|---|
| Pending | Collaboration has been created but not yet sent or acknowledged by the creator. | You create a new collaboration after a creator shows interest. |
| Negotiating | Creator has responded and terms are being discussed. | Creator replies to acknowledge the proposal. |
| Fulfilling | Terms are agreed. Content creation or product delivery is in progress. | Both parties finalize the deliverables, compensation, and timeline. |
| Completed | The collaboration is finished. All deliverables have been met. | Creator delivers all agreed content and you confirm receipt. |
| Cancelled | The collaboration has been cancelled by either party. | Partnership will not proceed (see reasons below). |
Status transition rules:
- The typical flow is: Pending → Negotiating → Fulfilling → Completed.
- You can skip statuses if appropriate (e.g., go directly from Pending to Fulfilling if terms are pre-agreed).
- You can cancel a collaboration from any status.
- You cannot revert a Completed or Cancelled collaboration back to an earlier status.
Cancellation reasons
When a collaboration is cancelled, a reason is recorded:
- Creator declined — The creator rejected the collaboration.
- Creator unresponsive — The creator did not respond within a reasonable timeframe (determined by your judgment — the platform does not auto-cancel).
- Budget cut — Budget constraints required cancelling the collaboration.
- Campaign cancelled — The parent campaign was cancelled.
- Other — A custom reason provided at the time of cancellation.
Collaborations and outreach
Collaborations and outreach are complementary but separate features:
- You send outreach emails (via Bulk Send or Drafts) to contact creators.
- When a creator responds positively, you create a collaboration to formalize the terms.
- You can create a collaboration without having sent outreach through the platform (e.g., if you contacted the creator outside the platform).
- You can also send outreach without creating a collaboration (e.g., for initial interest gauging).
See Creating a Collaboration and Managing Collaborations for detailed guides.
