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Outreach

The Outreach section handles all email communication with creators. From drafting individual messages to sending hundreds of personalized emails at once, outreach tools help you manage the full communication lifecycle.

Key concepts

ConceptDescription
Reply TemplatesScenario-based reference examples that the AI uses when generating replies in the Inbox.
DraftsReusable email templates (subject + body) with personalization variables, used as email content in Bulk Send.
Bulk SendSend personalized emails to many creators at once by combining a draft with a recipient list.
InboxView and respond to incoming email replies from creators.

Accessing outreach tools

Navigate to Outreach in the sidebar to access:

SectionLinkDescription
InboxInboxView incoming email replies and conversation threads.
DraftsDraftsManage individual email drafts.
Bulk SendBulk SendCreate and manage bulk email campaigns.
Reply TemplatesReply TemplatesCreate and manage reusable email templates.

Typical outreach workflow

  1. Create a draft — Write your outreach email in Drafts with personalization variables. Use AI Write and AI Formatting for polished content.
  2. Set up a bulk send — In Bulk Send, select a campaign, pick your draft, and build a recipient list.
  3. Send — Review and launch. Emails are personalized and delivered to each creator.
  4. Monitor responses — Check the Inbox for replies from creators.
  5. Reply with AI — Use Reply Templates to teach the AI your preferred reply style, then use AI-generated replies in the Inbox.

Email quota

Your organization has an email sending quota based on your subscription plan. You can view your current usage and remaining quota in the outreach section and in your account settings.